SALES-FOCUSED MARKETING STRATEGIES
We can help you sell any product in any market
Marketing And Sales Consulting
EMS Marketing and Sales Consulting: Your Strategy, Realised
EMS is a sales-focused, marketing agency and we know that in the game of commerce, if it doesn't make money, it doesn't make sense! - Marketing is not a cost, it's the greatest investment a business can make.
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When your business’s marketing feels like it’s falling short, a fresh, objective perspective can make all the difference. EMS’s consulting service digs deep, getting to know your business, your customers, and your industry to identify what’s working and where there’s room to grow. Whether you’re working with an in-house team, an agency, or managing it yourself, we help you bridge any gaps between strategy and execution, ensuring your marketing efforts align directly with your goals. For startups seeking funding, we also develop data-backed marketing plans that strengthen your proposals and build investor confidence.
With EMS consulting, your business doesn’t just get a plan—it gains a flexible, adaptive strategy that evolves with your needs, keeping you competitive and focused on sustainable growth.
Our Consulting Process: A Six-Step Approach to Effective Marketing
At EMS, our consulting process is built to be thorough, strategic, and aligned with your business goals. Here’s how we work with you to create a marketing strategy that drives real results:
Step 1.
Understanding Your Business
We start by immersing ourselves in your business—getting to know your product or service, your market, and, most importantly, your customers. This foundation allows us to develop strategies that resonate.
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Step 2.
External Marketing Audit
Our first look at your current marketing is an “outside-in” approach. We view your business from an objective, outsider perspective to see what stands out and what might be missing. This step is critical for understanding the customer’s experience and how your brand is currently perceived.
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Step 3.
Internal Marketing Audit
Next, we go behind the scenes to understand the original intentions behind your marketing. This involves in-depth conversations with your team to identify what was planned and how these initiatives were expected to perform.
Step 4.
Identify Gaps and Disconnects
By comparing the external and internal audits, we pinpoint issues, drop-offs, and any disconnects between what was intended and what is being delivered. These insights reveal opportunities to optimise, align, and enhance your marketing efforts.
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Step 5.
Develop a New Strategy
With a clear understanding of what needs improvement, we work with you to create a fresh, tailored strategy that aligns with your goals. This is a comprehensive roadmap designed to drive engagement, sales, and growth.
Step 6.
Transition and Oversight
We don’t just hand over a plan; we help oversee the transition. Our team provides guidance throughout the implementation process, ensuring your new strategy rolls out smoothly and starts delivering the results your business needs.
Who Benefits Most from EMS Consulting?
Businesses With Existing Marketing Efforts That Aren’t Delivering
If your in-house team or agency work isn’t achieving the results you’re hoping for, we provide the strategic direction to optimise these efforts. We focus on aligning all marketing initiatives to work toward concrete goals, ensuring everything from campaigns to content leads to real, measurable outcomes.
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Growing Companies Without a Marketing Lead
As businesses scale, they often need a seasoned leader to shape their marketing landscape. EMS brings the leadership needed to connect your brand, customers, and market position in a meaningful way.
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Start-Ups and Companies Seeking Funding
Investors expect to see a clear, effective marketing strategy in your proposals. We work with you to create strategies that go beyond the basics, delivering plans that showcase your value, your customer engagement tactics, and a clear path to growth—showing potential backers you’re not just in the market but ready to lead it.
If you’re looking to elevate your brand’s potential with a marketing approach that feels authentic and designed to thrive, EMS Consulting can guide you every step of the way.
Ready to Build Your Marketing Future?
Marketing is the engine that drives your business, but it’s always changing. At EMS, we help you develop the instinct and knowledge to not just react, but to thrive in a constantly shifting landscape. Contact us today to learn how our fluid, sales-focused marketing consulting services can transform your business.